Have you ever wished you had a list of customers like the one below? You could use that list to generate leads, build relationships, and even close deals. But what if you don’t have the time or bandwidth to build a list yourself? That’s where email marketing comes in. Email marketing is an effective way to create lists of customers that are ready to buy. It’s easy to set up and get started, so it’s perfect for busy business owners who want to generate leads and make sales on their own terms.
In this guide get all you need to know about the Best Email Marketing Lists, email platforms examples and best email platforms.
How to Build a List of email subscribers.
To build a list of email subscribers, you first need to create a list. This can be done through various means such as online tools or social media platforms. Once you have a list, it’s next step to add new subscribers.
One way to add new subscribers is by using an email marketing campaign. An email marketing campaign is when you send out emails to potential and current email subscribers in an attempt to get them to subscribe to your newsletter or other communications.
You can also use automated scripts or software that sends out emails on specific dates and times. You can also use social media platforms such as Facebook and Twitter to reach out to potential and current email subscribers in an effort to get them subscribed to your newsletter or other communications.
How to Add New Subscribers to Your List
Once you have a list of email subscribers, it’s next step to add new members. One way to add new members is by using an email marketing campaign. An email marketing campaign is when you send out emails to potential and current email subscribers in an attempt to get them to subscribe to your newsletter or other communications.
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How to Use Email Marketing to Get More Out of Your List.
One of the best ways to get more people on your email list is by using email marketing. By targeting your list with relevant content and campaigns, you can increase your list size and engagement. You can also use email marketing to get more views for your content and promote your business goals.
Use Email Marketing to Get More Engagement
The key to getting more engagement from your email campaigns is making sure that your content is interesting and useful to potential customers. You can also target specific demographics with your emails, which will help you build a loyal following. And lastly, make sure that all of your email campaigns are contiguous, meaning that they’re delivered in a single go or at least in a themed campaign. This will help keep readers engaged over the course of an email campaign and increase the chances that they’ll click through to the next step in your offer or sale.
Use Email Marketing to Get More Views
One of the best things you can do when it comes to increasing views for your content is by using social media platforms like Facebook, Twitter, or LinkedIn. As long as you’re taking advantage of social media platforms’ sharing features (like pinned posts), you can increase viewership for your articles and blog posts quite easily. Additionally, consider using SEO techniques to improve search engine optimization (SEO). By doing this, you can increase the visibility and reach of your content so that it appears higher up on search engines results pages (SERP).
Best Email Marketing Lists
Constant Contact
For the vast majority of users, we advise Constant Contact. Veteran email marketers will immediately recognize how much time Constant Contact can save their team while beginners will find a comprehensive toolkit that’s simple to use.
Don’t believe what I say. You can test out Constant Contact’s entire email marketing platform risk-free for 60 days without using a credit card.
And disregard the requirement that you be proficient in email design. Without any coding experience, you can easily create new emails that look good and are consistent with your brand using their user-friendly drag-and-drop email builder. It is easy and simple to add text, images, videos, coupons, polls, and events to any message.
Sendinblue
Everything you require to start and manage an email campaign is provided by Sendinblue. Watch your outreach take off by adding your content to their machine.
This is a well-developed platform with more features than you might anticipate. You can add live chat to your website and collect new email addresses from visitors who are looking around your store or learning more about your business.
Many things are appealing. A built-in CRM with space for as many contacts as you like, simple tools to build workflows, and more than 40 customizable templates.
MailerLite
MailerLite provides all the necessities without any extras. If you want to try it out, there is no commitment because it is free to use for the first 1,000 subscribers.
It’s a fantastic choice for anyone looking for a simple email marketing service. You’re a maker who doesn’t require a lot of frills and bells. All you need are the right tools to launch your newsletter or run a straightforward campaign.
Also advantageous to teams. This platform won’t intimidate anyone, so everyone will make use of the essential tools at their disposal.
Omnisend
An easy-to-use email marketing solution designed specifically for e-commerce websites is called Omnisend. For the purpose of turning leads into customers, they provide a variety of features, including automated email and SMS messaging.
To ensure you connect with as many customers as possible, they go above and beyond by combining text messages, web browser push notifications, email marketing, Google Customer Match, and Facebook ad retargeting.
Their entire range of channels supports segmented campaigns. As a result, you will be able to specifically target the type of customer you need for your goods or services.
Moosend
Moosend provides an email marketing solution for everyone, from total beginners to seasoned pros. This is the ideal tool for anyone who runs an online store.
They have all the features you need to succeed with your email marketing campaigns, from their simple drag-and-drop email builder to their straightforward segmentation tool to their precise real-time analytics.
The ecommerce AI at Moosend is one of our favorite features. In order to target customers with products they might like based on the purchasing patterns of similar customers, it uses collaborative filtering and machine learning.
AWeber
AWeber is a trusted and reasonably priced provider of traditional email marketing services.
But AWeber really shines when it comes to its straightforward pricing scheme. In fact, it’s extremely profitable for those with short lists (500 subscribers or less).
AWeber offers all of its features with every plan, unlike other platforms that add features and capabilities for plans at various price points.
Pricing is solely determined by how many subscribers you have on your list. Therefore, whether you have 20 contacts or 20,000 contacts, you will receive the same features.
GetResponse
GetResponse offers a little bit more than a straightforward email marketing service. It is more of an all-encompassing solution with a focus on automation.
We truly mean it when we say “all-in-one.”
You’ll be able to gather a lot of leads, put them in the right workflows, and convert them into repeat customers with the help of tools and features like audience segmentation, autoresponders, landing page builders, automated emails, advanced analytics, and even webinar software.
GetResponse has a unique tool it offers by the name of Autofunnel. It can be used to build funnels for webinars, sales, and other purposes. It is completely automated and simple to use.
Emails, landing pages, pop-ups at the end of a page, marketing automation, Facebook ads, and e-commerce integration are examples of funnel components. Everything depends on your objectives and how you want to structure them. However, GetResponse offers all the resources you require to expand your subscriber list and make money from those contacts.
Best Email Platforms
- HubSpot Email Marketing
HubSpot, which is probably best known for its marketing automation platform, recently introduced a free email marketing tool that can meet many of the transactional email requirements of a small business.
HubSpot Email Marketing’s free version can be used to send kickback emails from lead offers, thank you emails following purchases, or simply to advertise current campaigns. The simplicity of use of HubSpot’s free email tool is one of its best features. The tool includes a convenient drag-and-drop visual editor and pre-made templates to help you get started right away.
- Sender
One of the top free email marketing tools available, Sender has features to guarantee deliverability. It enables HTML-illiterate users to create visually stunning newsletters. Simply select a template and add components like images, videos, and text to make it your own. To make an even greater impact, you can even make your newsletters personalized for each reader.
One of the main reasons Sender is on our list is because of its powerful analytics feature. You can use it to keep track of things like who opened your emails, when they were opened, and who clicked on the links. It even enables you to create precise buyer profiles based on the actions of your subscribers, enabling you to improve your current email marketing strategy and create offers that are appealing.
- Sendinblue
A platform for marketing communications called Sendinblue includes tools for email marketing in addition to other features like building landing pages and managing customer relationships. Sendinblue’s email design features make it simple to create a beautiful email with their selection of over 70 design templates. Additionally, each of these templates is responsive, and you can view the results before publishing to make sure your design will appear as you intend it to on any screen size.
After creating your email, you can use features like A/B testing and segmented recipient lists to eliminate the guesswork and manual labor involved in campaign optimization and audience targeting.
- Omnisend
All of your communication platforms are integrated into Omnisend, a sophisticated ecommerce marketing platform. Only email is included in its free plan, but that is more than enough to support small and medium businesses’ email marketing campaigns. It enables you to easily time your communications based on the convenience of your customers and automate email delivery using behavioral triggers.
You can send out more pertinent email marketing messages by utilizing its thorough audience insights. Use time-saving tools like the Product Picker, which allows you to choose all the products you want to include in your email, to create eye-catching newsletters. To further improve the effectiveness of your emails, you can also include gift boxes, scratch cards, and discount coupon codes.
- SendPulse
Although SendPulse promotes itself as a multi-channel marketing platform, email marketing is still the most widely used function. There are numerous expertly designed email templates included with it, and a drag-and-drop editor makes it simple to customize them. On the basis of user behavior, an event trigger, and other factors, you can then configure these customized emails to be automatically sent out at the appropriate time.
The SendPulse subscriber rating feature is a great tool for determining which of your subscribers are worth the most. It enables you to examine each subscriber’s open and click rates as well as their read and unread rates. You can even set replaceable text fields to add your name, gender, age, job title, and date of birth to your emails.
Free Email Marketing Tools
Mailchimp
A great place to start your email marketing program if you intend to scale it quickly is Mailchimp, one of the most well-known email marketing apps thanks to its friendly branding. The app’s free plan comes with a landing page builder, marketing automation, list segmentation, retargeting ads, and even A/B testing.
Mailchimp is a convenient choice for both inexperienced and seasoned email marketers due to its approachable editor, which includes helpful hints and best practices along the way. For instance, a sidebar reminds you, as you set up a subject line, about the ideal character count, how to use emojis, and other things.
HubSpot
You can find everything you need at HubSpot. Up to 2,000 emails per month, over 100 lists, and reporting are all included as part of the comprehensive and generously generous email marketing features. You can add extra HubSpot tools for CRM, complete marketing automation, customer service, sales, and more when you’re ready to scale.
As soon as signup is complete, the email tool launches the editor so you can get started right away. The user guide, which covers everything you need to know to create stunning, successful campaigns in HubSpot, is the next stop for those who are new to HubSpot or email marketing in general.
MailerLite
The dynamic, pre-designed content blocks more than make up for MailerLite’s lack of pre-made templates for its free newsletter service. MailerLite makes it simple for seasoned email marketers to create new campaigns and unique templates by providing blocks for highlighting multiple articles, videos, RSS lists, products, apps, events, and more.
Your emails don’t just have to be text and pictures. A countdown timer that dynamically displays the amount of time left before you launch a product or end a sale is available. A dynamically updating RSS block allows you to dynamically add product details, embed videos, pull in your most recent blog posts, and more. Instead of just sending digital letters, it’s a great way to send interactive emails.
Moosend
Even though Moosend isn’t the most efficient email marketing tool we tested, it makes up for this with generous free plan allowances and strong segmentation options for eCommerce businesses.
The drag-and-drop functionality to add elements and the rich text editor in the email builder function as expected. Once your eCommerce site has been connected, select the Revenue Dashboard tab to view a summary of the precise steps your email marketing campaigns took to generate sales.
Sendinblue
You’ll need to rely on automation more and more as you use your email marketing tool. Sendinblue provides a variety of templated automation flows based on your goals. It can be difficult to find marketing automation software that is truly free. You can choose your workflow to foster relationships, boost traffic, raise revenue, or improve engagement.
Even with this level of sophisticated automation, setting up an account and editing emails only take a few clicks. Once there, you can create your emails using a drag-and-drop editor and dozens of pre-made templates. Then, either send them as email newsletters or schedule them to be sent using Sendinblue’s automation workflows.
Conclusion
By following the tips in this article, you can increase your list size and get more engagement from your email list. Additionally, you can use email marketing to reach a larger audience and improve sales.
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